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Service · SEO + GEO

SEO + GEOSearch & AI

Google is still king. ChatGPT and Claude are the students surpassing the teacher.

Until 2023, SEO was simple: please Google. In 2026 — there are two engines you need to please.

Search engines (Google, Bing) still drive most traffic — but they've changed too, with AI Overviews on top of every search. AI engines (ChatGPT, Claude, Perplexity, Gemini) send less traffic but much higher-intent traffic, and grow at an enormous rate. In some niches they're already 20–30% of a potential customer's pre-decision research.

The difference: SEO is a race for a spot on the results page. GEO is a race to be the answer.

We do both.

01 / GEO

What GEO is and why it's urgent

GEO — Generative Engine Optimization — is the new discipline. The rules are different from classic SEO.

  • In SEO
    A site ranks on page one.
  • In GEO
    A site is woven into the answer from ChatGPT, Claude, or Perplexity.

The customer doesn't click a link — they get a direct answer. The real question: who showed up in that answer? Which brand got named? Who got credited for the information?

Companies that figured this out in 2024–2025 are now getting a steady stream of leads from AI. Companies that haven't — are losing market share without noticing.

02 / Classic SEO

Classic SEO

Technical, content, links, local and e-commerce. The foundation that has to work before we talk about AI.

  • 01
    Technical SEO audit
    A full audit of everything that matters: site structure, speed, tags, sitemap, robots, schema, indexing. A prioritized report.
  • 02
    Keyword research
    Not just "what people search for," but "what people search for with buying intent." Commercial vs. informational, volume, competition.
  • 03
    On-page SEO
    Tags, headings, content structure, internal linking, image optimization.
  • 04
    Content strategy
    Not write a lot — write the right things. Content that answers user intent, in-depth, in a structure Google loves.
  • 05
    Link building
    Quality external links from relevant sites. No PBNs, no spam, no shortcuts that will get you penalized.
  • 06
    Local SEO
    Google Business Profile, reviews, local citations. For businesses that need customers from their area.
  • 07
    E-commerce SEO
    Product keywords, product schema, category optimization.

03 / GEO — AI

GEO — AI optimization

Show up in answers from ChatGPT, Claude, Perplexity and Gemini. And get the credit.

  • 01
    GEO audit
    We check where you appear (or don't) in AI answers. ChatGPT, Claude, Perplexity, Gemini. What's being said about you, who gets credit.
  • 02
    AI content optimization
    Content structures AI engines love: direct answers, clear FAQs, structured breakdowns, quotable snippets.
  • 03
    Advanced schema markup
    Schema.org understood by AI bots. That's how they know what each piece of information on your site means.
  • 04
    llms.txt
    A new standard file (2024) that guides AI engines around your site structure. We implement the new standards.
  • 05
    Brand mentions strategy
    AI models judge a brand by how much it's mentioned on trusted sites. We help build that presence.
  • 06
    Direct answer optimization
    Writing content that answers questions in a format AI engines can lift and quote.
  • 07
    AI visibility monitoring
    Ongoing tracking of where you appear in AI answers, on which questions, and how you compare to competitors.

04 / Our tools

Our technologies & tools

A full stack — from classic SEO to GEO. We test, measure, and improve with tools that actually work.

SEO tools

  • Ahrefs
  • SEMrush
  • Screaming Frog
  • Sitebulb

GEO tools

  • Profound
  • Otterly.ai
  • Peec
  • BrandIndex

Technical

  • Google Search Console
  • Bing Webmaster
  • Lighthouse

Content

  • Surfer SEO
  • Frase
  • Clearscope

Schema

  • Schema App
  • Yoast

Analytics

  • Google Analytics
  • Plausible
  • Microsoft Clarity

05 / How we work

How we work

  1. 01

    Comprehensive audit

    SEO audit + GEO audit. Where you stand vs. competitors, where the gaps are, where the opportunities live.

  2. 02

    Tailored strategy

    A work plan built around goals and budget. Based on highest-ROI moves — not on "what we always do."

  3. 03

    Technical fixes

    Structure, speed, schema, indexing. The foundation — without it nothing else works.

  4. 04

    Content & optimization

    Writing new content, improving existing content, in a structure search engines and AI both love.

  5. 05

    External presence

    Links, mentions, presence on sites that AI engines actually weigh.

  6. 06

    Tracking & reporting

    Monthly reports: rankings, traffic, conversions. And — where you show up in AI answers.

06 / Who it's for

Who this is for

  • B2B businesses
    Where customers research before they buy. In Google, and in AI.
  • Online stores
    Where every unranked keyword is a customer walking to a competitor.
  • SaaS
    Competitive. Search rankings decide.
  • Local businesses
    That need people to find them with "near me" searches.
  • Brands that want to show up in AI
    "What ChatGPT says" is already shaping decisions.
  • Anyone misrepresented in AI
    Fixing AI visibility is a discipline in itself.

07 / Why us

Why us

  • Not just SEO — a dev company
    Most SEO agencies ask your dev to make changes. We make the changes. Directly.
  • Early on GEO
    We started tracking this when it was just a concept. Today it's one of our core areas.
  • Total transparency
    We don't promise "#1 on Google." We show real data: keywords that climbed, real traffic, real conversions. No spin.
  • No black hat
    No PBNs, no cloaking, no spam. Long-term work that won't get you penalized.

FAQ

Frequently asked questions

Let's talk

Show up in Google. Show up in AI.

A 30-minute intro call. No strings attached. We'll look together at where you stand — in Google and in AI engines — and what the first plan looks like.

Straight. To the point. On time.